Yesterday, ESPN confirmed that the France family is actively looking for a buyer of NASCAR. Though the rumor has been out there for years that the family would entertain offers if somebody wanted to buy NASCAR, investment bank Goldman Sachs has now been told to actively find a buyer. It doesn't mean they'll actually sell, but NASCAR is officially on the market.

According to, the most likely buyers would be the Smiths - Bruton and Marcus, who own Speedway Motorsports, the company that owns eight of the NASCAR tracks, including Bristol, Vegas, Texas and Charlotte. The other potential buyer is thought to be Comcast, who already sponsors the Xfinity Series races and saw another American media company, Liberty Media, buy the Formula 1 racing series in 2016.

We'll update you when we find out more.


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